Approximately 93 percent of U.S. consumers search for local businesses online and about 88 percent of SEO local mobile searches result in a store visit or phone call within 24 hours.
Ramp up your local search engine optimization efforts and connect your brand with high-intent customers in your area.
Millions of customers are looking for local businesses every day and approximately 84 percent of prospects require digital capabilities to facilitate brand transactions. Without a robust local business SEO presence, you are missing out on valuable leads, traffic and sales opportunities.
What is local search optimization?
Local SEO is the process of improving the local search visibility of small and medium-sized businesses (SMBs), brick-and-mortar stores and multiple-location businesses within a geographic area.
Unlike traditional SEO, which focuses on boosting a brand’s searchability on a national or global scale, local search engine optimization targets “near me” and geo-specific search queries. The goal of Google local SEO is to boost your brand exposure beyond your storefront and make your business more accessible to prospects in the local online community.
Google looks at various local SEO ranking factors to determine your search rankings. These include:
Local SEO leverages various local digital marketing tactics to rank up your local SEO ranking, including:.
To compete within your service locations, understanding what is local search optimization and how to do local SEO is critical. Begin your local search optimization now and position your brand in front of your ideal audience segments.
Need expert help to unravel what is local SEO and how to boost your local SEO ranking? The best local SEO company can answer all your local SEO marketing questions and guide you with your local SEO optimization efforts.
Rukamedia is a top local SEO company based in New York, that provides comprehensive local search engine optimization services to businesses worldwide. We understand that local SEO is essential to brand success. That is why we are here to assist you with your local digital marketing and local search optimization endeavors.
As your dedicated local SEO company, we don’t just execute local SEO services and provide local business SEO reports. Our local SEO experts also explain to your team 1) what is local SEO and 2) how to do local SEO effectively. To ensure we are on the same page, we create a local SEO checklist that outlines each local SEO strategy included in your packages.
In today’s competitive digital landscape, investing in the best local SEO services could mean the difference between a thriving business and a failing establishment. Where do local digital marketing and local SEO services fall in your campaign priorities?
Evidently, digital dominance has made it vital for businesses of all sizes to concentrate their efforts on local SEO optimization. Local SEO for small business and multi-location firms is a critical strategy for acquiring qualified leads and converting them into sales. If you don’t have a local SEO strategy in place, you could be doing more harm to your business than you initially realize.
Still on the fence about investing in local search engine optimization services? You shouldn’t be. These are the benefits of local SEO:
Google My Business, now called Google Business Profile, is a free marketing tool powered by Google that allows marketers to manage how their brand information is presented on Google Search and Google Maps. Your Google My Business page shows valuable business details – such as your company’s NAP, hours of operation, website link and customer reviews – to assist potential customers with their online search.
Google My Business optimization is a crucial aspect of local SEO marketing. Your Google My Business page serves as one of the local SEO ranking factors, which dictate your online success. By claiming your Google My Business listing, you allow search engines to verify your brand’s existence and authenticity.
Here are more reasons you need to include Google My Business optimization in your local SEO marketing efforts:
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